Area Associate Manager


Become a Partner HUB in your assigned province(s) by creating new, long-term and trustworthy distribution relationships with our Partners. Oversee a portfolio of assigned Partners to support them in developing new business opportunities actively. Answer Partners queries and identify new business opportunities among existing & prospect customers. In this role, you will liaise with cross-functional internal teams (including Customer Service, Marketing, Legal and IT departments) to improve the entire partner experience. In this role, you will take full ownership of your region’s agent network and be held accountable for its performance.

Job Duties

  • Identify and contact potential Partners from own personal network and supplementary sources (e.g. Retail Agent Scout Visits, Roojai Partner Online Registration, Individual Broker Entities, Roojai Panel Garages)
  • Propose benefits of being Roojai’s Partner and convince them on board
  • Usher onboard each newly recruited partner
  • Be the primary and company representation point of contact to build long-term business relationships with Partners
  • Provide product and technical support to Partners in the development of new business opportunities
  • Address Partner concerns and queries promptly and ensure Partners satisfaction
  • Evaluate the effectiveness of Partners marketing plans and recommend improvements
  • Oversee Partners rewards and recognition programs
  • Organize Partners meetings to discuss issues and updates (Capture of VOP)
  • Organize monthly Partners Training to ensure their understanding on products and processes
  • Work closely with Training Specialist (Distribution) to provide support to online training courses and on-the-job training for Partners as needed.
  • Participate and contribute in business reviews and revenue forecasting activities
  • To support & implement any ad-hoc business projects as instructed by Line Manager
  • Clearly communicate the progress of Weekly/Monthly initiatives to internal stakeholders
  • Develop new business with Partners and/or identify areas of improvement to meet sales targets
  • Forecast and track key metrics (e.g. weekly and monthly sales results VS forecasts)


  • Minimum of 7 years’ experience in a partner and business development environment
  • Thai Nationality with excellent command of spoken and written English
  • Prior experience in P&C Insurance and/or A&H Insurance with Non-life broker license is a must
  • Existing agent network will be advantageous
  • Analytical and conceptual thinking – using logic and reason, creative and strategic
  • Ability to work in a fast-paced, deadline driven, cross-functional team, Customer Focus, Team Player, Creativity, Time Management, Strong Reporting, Analytical and People Supervisory Skills.
  • Proven work experience as Channel Manager, Account Manager, Business Development Manager, or relevant role
  • Demonstrable ability to communicate, present and influence key stakeholders at all levels of an organization
  • Solid experience with CRM software (e.g. Salesforce) and MS Office
  • Strong accountability and independence with experience building new business channels for a company
  • Proven ability to juggle multiple account management projects at a time, while maintaining sharp attention to detail
  • Excellent interpersonal skills, negotiation while maintaining a service mind
  • Strong verbal and written communication skills
  • BA/BS degree in Business Administration, Sales or relevant field

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